March 12-20 is the National Book Week (in The Netherlands and Flanders). There is a lot of bookrelated things going on and when you buy a book you get a free booklet to go with it.
This year's theme is Germany.
For those interested: http://www.boekenweek.nl/ (Unfortunately; the website is in Dutch)
I haven't bought a book yet, but of course I'm planning to. I can hardly not buy anything this week!
Are there similar book weeks elsewhere in the world?